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Reputation Marketing Moneyball [77]

Reputation Marketing Moneyball

Guest: Becky Smith, Managing Partner & Marketing Strategist,

Emedikon Marketing Systems


Becky Smith, Managing Partner and Marketing Strategist at Emedikon Marketing Systems, describes a novel approach for managing physician and practice reviews and reputation based on the Moneyball system.

This issue (32:00):

  • How reviews and reputation work together
  • Why simply soliciting patient reviews may work against you
  • Some pitfalls to avoid when it comes to review ‘systems’ and apps

For more information, contact Becky Smith at bsmith[at]