MPT Podcast 15 – Why Your Practice Still Needs a Brochure, with guest Mary Pat Whaley of ManageMyPractice.com This Issue: How brochures can market your practice to other practices Increasing the number of ‘touches’ with prospective patients Giving consumers better, clearer information
Medical Practice Marketing Trends
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MPT Podcast 12 – Why Does a Physician’s Practice Need a Website? with guest Mary Pat Whaley, a consultant who blogs on ManageMyPractice.com This Issue: The importance of establishing a digital presence Why it is critical to ‘tell your story’ How a website can actually be good for your bottom line
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MPT Podcast 10 – EMR and the Marketability of Your Medical Practice, with guest Mike Meikle, Hawkthorne Group. Click the button above to watch the video slideshow podcast, click below for the audio podcast. This Issue (Length 5:12) Besides financial incentives for implementation, EMR may offer some marketing benefits Patients may perceive a practice without […]
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What’s the best way to increase your referrals? Notice your successes and build on them, according to ExpertClick.com, a blog written by surgeon Vicki Rackner, MD. She plays a clip of Sandra Bird, marketing exec for the Hard Rock Cafe, explaining how it went from a hole-in-wall diner to an iconic tourist attraction. Don’t think […]
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MPT Podcast 10 – EMR and the Marketability of Your Medical Practice, with guest Mike Meikle, Hawkthorne Group. This Issue: Besides financial incentives for implementation, EMR may offer some marketing benefits Patients may perceive a practice without EMR as not being “cutting edge” Far from being impersonal, EMR in the practice may actually be more […]